As a young and dynamic innovation agency HYVE has been integrating consumers into the development of new products and services for over 12 years. HYVE applies a customized and holistic approach to innovation, ranging from identifying customer needs to developing and testing user-centered products. With our competences and experience in the fields of industrial design, open innovation, online IT-solutions and innovation market research: we support and consult companies such as Adidas, Audi, BMW, Beiersdorf, Hubert Burda Medien, Miele, Swarovski and W.L. Gore to create real value for customers.