Senior Marketing Manager (m/f/d)- Austin, USA
gamigo (part of Mgi)

Job offers 
Job description

Gamigo US is seeking a Senior Marketing Manager (m/f/d) that uses data driven insights to build our marketing pipeline.
With a solid understanding of the organization’s vision, strategy, and business operations.
The Marketing Manager (m/f/d) is responsible for overseeing performance marketing, user acquisition, brand recognition, and campaigns.
They will collaborate with the local and international teams to develop and manage our media channel strategies, digital advertising, social media outreach, live brand positioning, relationship with external agencies, and marketing asset creation.

Your tasks:

Implement and manage performance marketing campaigns, affiliate tracking, and conduct related business operation
Build business plans, pricing, positioning & messaging, and go-to-market plans
Aggregate and action findings about product positioning in the market while defining and targeting opportunities
Collaborate with cross-functional teams, locally and internationally, to align product marketing strategy with other areas and execution
Analyze player data to make recommendations and pivots to marketing strategy as needed
Conceive new forward-thinking, grass roots, or crowd funded campaigns appropriate per title
Implement SEO and monitor organic traffic
Lead post campaigns retro analysis to understand ROI, campaign data tracking and success metrics
Manage prioritization and trade-offs among customer experience, performance and operational support load


5+ years Marketing experience in PC and console gaming
Bachelor’s degree in Marketing or related field
Previous exposure to complex analysis techniques
Experience in PR, media relations, and corporate communications
Experience working with agency partners (Steam)
Familiar with marketing and business intelligence tools
Knowledge implementing creative marketing campaigns and promotions, both online and offline
Strong time management skills with the ability to multitask requirements and feedback gathering across disciplines, access risk, define priorities, and resolve problems while meeting deadlines
Excellent critical and analytical skills
Exceptional written, verbal, and presentation skills
Familiar with modern gaming performance metrics analysis
Experience with international marketing strategies
Familiar with international marketing culture and landscape, specifically targeting Latin America and Oceanic regions
Previous MMO and free-to-play gaming experience
Passion for MMOs

What we offer:

A challenging job with lots of responsibility and freedom to grow professionally and acquire new skills
A fun and lively work environment in an energetic gaming company
A team of passionate colleagues
Regular company parties and team events
A competitive salary

Qualifications professional experience
Working hours full-time
Job location Austin (remote work possible)
Type of job application only via application form

Hamburg (Germany)
Contact person Mara Dinulescu
Web Apply

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